What is better than a collaboration of our favourite fashion brands or designers, to bring out the best of both. Fashion collaboration has been around since forever, they not only pool in each others expertise to expand their own market, but also amalgamate to give their avid customers something new to vouch for! Today we bring to you a compilation of fashion brand collaboration to look out for in 2017.


  1. Alexander Wang x Adidas Original


Alexander Wang, an American fashion designer, started his career in fall of 2007 when he presented a complete women’s ready-to-wear collection on the New York catwalk. Since then, he has climbed up the ladder of success which is well deserved, for his designs are both charming and chick. In 2014, he collaborated with H&M to create apparels for men and women. In 2017, he is all set to release an all new collection in partnership with Adidas Original. This is, without a doubt, something to look forward to with enthusiasm!




  1. Nautica x urban outfitters


Nautica, an apparel brand which is headquartered in New York City, boasts of producing men’s, women’s and children’s apparels as well as accessories. It is all set to team up with an equally vast American multinational clothing corporation- Urban Outfitter, which draws inspiration from bohemian, hipster, retro and vintage style and creates the most appealing apparels for both men and women. This is their second collaborative partnership, and they have roped in Lil Yachty as well to star in their spring 2017 collection. With excitement and high expectations, we look forward to what they have in store for us!



  1. Bella Hadid x Chrome Hearts


Voted as the model of the year 2016, Bella Hadid is always taking over our hearts with her impeccable beauty. She stepped into the world of designing, partnered with Chrome Hearts in the Paris Fashion Week launching a 40-piece unique apparel and accessories collection, earlier this year. This entire collection speaks for itself and is worth more than just a glance. Do check it out!



  1. Rihanna x Chopard


Rihanna, who became an international icon owing to her mega hit song “Umbrella”, is an idol for many and is admired by the world for her music and persona. Chopard on the other hand is a very famous Swiss watchmaker and jewellery maker. This team up was introduced in July 2017. A nine-piece jewellery line has only a stock of 2,000 per design; it is for sure simplistic and classy. Shine bright as a diamond, she proved with her brilliant collaboration!


  1. Masaba Gupta x Koovs


Masaba Gupta is a promising fashion designer with a style which is modern and yet has a tinge of tradition. She gave us a delight when she collaborated with Koovs. Koovs.com is an online shop which caters to men, women and children alike with its trendy products. In its recent collaboration it introduced 32-piece collection of active-wear, launched in February 2017. This affordable and fantastic range features body suits, jump suits, crop tops, accessories among many others.

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